Social Media

Operational Standard/Purpose

Illinois Central College believes its employees are often the best ambassadors for the College. Social media provides ICC employees with ample opportunities to represent the College in the “virtual” community. ICC also recognizes its responsibility to ensure employees, trustees, and volunteers adhere to local, state, and federal requirements to protect student and staff privacy.

The College retains its prerogative to protect its image, enhance its brand, guard proprietary information, require appropriate use of College computer resources, and restrict employee activities that do not add value to the College mission, vision, strategic priorities, general learning goals, or financial well-being.

Refer to the Board of Trustees policy Social Media Policy for additional information.

Scope/Applicability

Refer to the Employee Handbook or Board of Trustees policy Social Media Policy for additional information.

Procedures

1. Employees and volunteers adhere to ICC’s internal standards on appropriate use of computer resources, media relations, Core Values, Diversity Pledge, CougarCare Principles, Red Flags policy, Ethics Ordinance, Brand Standards, and general use guidelines when using social media for specific job-related tasks of Illinois Central College. ICC Brand Standards
2. When employees or ICC volunteers identify themselves as employed and/or associated with ICC, they should include a disclaimer that indicates that their opinions, comments, interpretations, etc., are their own and not those of the College and may not represent current or accurate information. In most cases, listing a title in a “profile” or “resume” would not require such a disclaimer but commenting on policy, governmental affairs, or controversial issues without adherence to the College’s media relation standards and/or Ethics Ordinance would require such a disclaimer. Personal opinions expressed in personal restricted venues using personal computing resources most often would not require disclaimers.
3. Individuals may report any alleged violations of the Board of Trustees Social Media policy to the Associate Vice President of Human Resources.